If you’re including text in your design, it’s likely that you have something important to communicate. Readability becomes an important quality to look for in a font to make sure your message comes across. How can you tell whether a typeface is readable, other than your own visual assessment?

Font choices often set the tone for the whole design and can influence viewers’ feelings toward and interactions with your design

The typeface is the design; the font is how that design is delivered. typeface + style + size = font A font is what you use; a typeface is what you see.

1) Serif: Serif fonts have little “feet” or lines attached the ends of their letters. They’re generally thought to look more serious or traditional.2) Sans-Serif: “Sans-serif” literally means “without serif” — these fonts don’t have the extra lines on the ends of letters. For that reason, they’re generally thought to look more modern and streamlined.Though this point is often debated, it’s commonly said that serifs make long passages (in print) easier to navigate visually, helping move your eyes along the lines of text. However, because serifs are usually small and thin, they often don’t display as well on pixel-based screens (looking distorted and “noisy” rather than clear and crisp), so many designers favor sans-serif fonts for web use, especially at small sizes.3) Script: Scripts are what we might think of as cursive- or handwriting-style fonts. They generally have connecting letters. You’ll find that script fonts come in many different styles, from elegant, to fun and casual, to hand-drawn.4) Decorative / Display: When you hear a font categorized as decorative, display, or novelty, it all means the same thing — that font is meant to get your attention. They’re often more unusual than practical and should only be used in small doses and for a specific effect or purpose.