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  1. Oct 2016
    1. Artificially Slow UI 2016-07-06 The UX Secret That Will Ruin Apps For You Facebook actually slows down its interface to make users feel safe, a Facebook spokesperson confirmed in an email.... various services on the web including travel sites, mortgage engines, and security checks are all making a conscious effort to slow down their omnipotent minds because our puny human brains expect things to take longer.... companies introduce what Kowitz calls an "artificial waiting" pattern into their interfaces. These are status bars, maybe a few update messages, to construct a facade of slow, hard, thoughtful work, even though the computer is done calculating your query. Another good reason to use your own tools (if it's faster than expected, you feel accomplished, not distrusting), or at least re-use indieweb software etc. that others are selfdogfooding because you know they won't be (or there's at least less chance of them) deliberately slowing it down.