Goolag

Wael Ghonim, then Google’s head of marketing for the Middle East and North Africa, used Facebook to help organize rallies against the Mubarak regime in Egypt, and became an influential symbol in the protests. “[Google cofounder] Sergey [Brin] was really interested in why it was being referred to as the ‘Facebook Revolution,’ ” recalls Scott Carpenter, Jigsaw’s managing director. If they had created the right products, could it have been the “Google Revolution” instead?