This is the part that interests me the most. So many workplaces, when they want to share ideas, immediately think of writing articles, delivering presentations, and recording podcasts or videos - we live in a world with so much content already, but we're obsessed with making more. Sometimes it seems to serve the creator more than the audience. But if we look at a 'Strength of Weak Ties' approach, we're probably more likely to share more information more widely if we create connections over content. (I know, I sound like a connectivist now.) If our ultimate aim in learning design is to share knowledge on pedagogy and technology, surely we would want to go with the methods that work best? See Roxå et al. (2011), 'Understanding and influencing teaching and learning
cultures at university: a network approach', for the source of my obsession. https://doi.org/10.1007/s10734-010-9368-9