7 Matching Annotations
  1. Sep 2023
    1. uture growth in the market will be primarily driven by the growing proliferation of mobile devices as the preferred digital media platform

      wow, I didn't think about this... as more and more devices are created and made, digital marketing and advertising will be primarily the way to go.

  2. Aug 2023
    1. Given all of the reasons not to engage with social media — the privacy issues, the slippery-slope addiction aspect of it, its role in spreading incivility — do we want to try to put the genie back in the bottle? Can we? Does social media definitely have a future?

      social media is here to stay... personally, I try not to engage as often but I do find my self checking facebook in the morning before I leave the house for work. All I can say is that I can try to limit myself and realize why am I using social media for? is it for networking, for friends and family or other things.

    2. “Before, only media companies had reach, so it was harder for false information to spread. It could happen, but it was slow. Now anyone can share anything, and because people tend to believe what they see, false information can spread just as, if not more easily, than the truth.

      sadly, this is the scary part of life because you have young minds who don't really know the difference.

    3. The idea of social media as just a way to reconnect with high school friends se

      Yes, this is a nice feature but I wonder how are they going to continue to be relevant with the younger generations. My sister is 14 years younger then me and she said that facebook is for old people.

    4. One prominent commentator about the negative impact of social media is Jaron Lanier, whose fervent opposition makes itself apparent in the plainspoken title of his 2018 book Ten Arguments for Deleting Your Social Media Accounts Right Now. He cites loss of free will

      This came to mind, last week a co-worker and I were talking about giving up some of our privacy. The question was posed, why do you think apple pods or alex's are very afforable... it's a small cost to allow the majority of people to use their services at a big cost to us.

    5. Facebook has its critics, says Wharton marketing professor Pinar Yildirim, and they are mainly concerned about two things: mishandling consumer data and poorly managing access to it by third-party providers; and the level of disinformation spreading on Facebook

      I think the critics don't outweigh the other users concerns. Also, these concerns came after the fact and I'm sure most users are too deep in social media it feels impossible to leave facebook. I personally am involved in a few facebook groups that keep me bound to this social media outlet.

    6. As quickly as social media has insinuated itself into politics, the workplace, home life, and elsewhere, it continues to evolve at lightning speed, making it tricky to predict which way it will morph next.

      Social media is far more fierce then we thought several years ago. Social media has made it apart of my job in the marketing department. There was a time when login on facebook was a big NO-NO at work, now it's a requirement for me.