The author wants you to be connected with the text. He is trying to paint a picture in your head while reading. This technique helps you understand what's being said more clearly..The author has an excellent use of getting straight and sweet to the point although still comprehending it

I could totally agree with the author. Always have a thesis ! The thesis manipulates the entire subject of the essay , its the one statement that stands out while summarizing everything. Making sure you reach the right audience is another big part , you have to speak to the right people or else it will be pointless