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  1. Mar 2018
    1. The word multimoda/ is a mash-up of multiple and mode. A mode is a way of communicating, such as the words we're using to explain our Ideas in this paragraph or the images we use throughout this book to illustrate various concepts. Multimodal describes how we combine multiple different ways of communicating in everyday life

      Ball introduces the term multimodal. Multimodal is defined here by Ball. I draw a direct comparison to the Rheingold reading. As the concept of multimodal is introduced by ball, Rheingold illustrates the internet as a multimodal platform. Rheingold says to "take the Web site's design into account, but don't count on it" as a a way of showing that while the interweb is filled with pictures, resources, and multimodal factors in general, that a researcher must be careful when using sources that communicate a message but in a way that is broad.