The future we're fighting for has no analog in mainstream tech, and so it's hard to articulate our strategy using their words. I know that we can feel it, though-- when a new person suddenly gets what we are attempting to do, it is like two instruments slowly coming into tune.

The philosophy of the modern web has saturated our world so thoroughly that corporate goals have the appearance of common sense

The hurdle we face today is not lack of skill, it's depression

stop waiting for these companies to get better

The emerging wave of Avant-Pop artists now arriving on the scene find themselves caught in this struggle to rapidly transform our sick, commodity-infested workaday culture into a more sensual, trippy, exotic and networked Avant-Pop experience. One way to achieve this would be by creating and expanding niche communities. Niche communities, many of which already exist through the zine scene, will become, by virtue of the convergent electronic environments, virtual communities. By actively engaging themselves in the continuous exchange and proliferation of collectively-generated electronic publications, individually- designed creative works, manifestos, live on-line readings, multi- media interactive hypertexts, conferences, etc., Avant-Pop artists and the alternative networks they are part of will eat away at the conventional relics of a bygone era where the individual artist- author creates their beautifully-crafted, original works of art to be consumed primarily by the elitist art-world and their business- cronies who pass judgement on what is appropriate and what is not.

something else is starting to take hold in the cultural imagination

My dream is to have people inspired to make webpages again about whatever they'd like, and share them in ways that don't promote competitive, addictive 'engagement stats'. And to have cyber-regional zine libraries that are collecting and supporting different scenes' work