- Apr 2023
The Medici effect is a concept that describes the way in which innovation arises from the intersection of different disciplines and ideas. The term was coined by author Frans Johansson in his book “The Medici Effect: What Elephants and Epidemics Can Teach Us About Innovation”. The Medici family of Renaissance-era Florence is used as an example of the way in which the intersection of different disciplines, such as art, science, and finance, led to a period of great innovation and cultural advancement. Similarly, Johansson argues that innovation today is more likely to occur when people from different backgrounds and disciplines come together to share ideas and collaborate. The Medici effect highlights the importance of diversity, curiosity, and creativity in driving innovation and problem-solving.
Frans Johansson's "Medici effect" which describes innovation arriving from an admixture of diversity of people and their ideas sounds like a human-based mode of combinatorial creativity similar to that seen in the commonplace book/zettelkasten traditions. Instead of the communication occurring between a person and their notes or written work, the communication occurs between people.
How is the information between these people crystalized? Some may be written, some may be in prototypes and final physical products, while some may simply be stored in the people themselves for sharing and re-sharing over time.
- combinatorial creativity
- diversity equity and inclusion
- open questions
- idea crystallization
- Medici effect
- Frans Johansson
- How Information Grows