The reason for this is that HyperCard is an echo of a different world. One where the distinction between the “use” and “programming” of a computer has been weakened and awaits near-total erasure.  A world where the personal computer is a mind-amplifier, and not merely an expensive video telephone.  A world in which Apple’s walled garden aesthetic has no place. What you may not know is that Steve Jobs killed far greater things than HyperCard.  He was almost certainly behind the death of SK8. And the Lisp Machine version of the Newton. And we may never learn what else. And Mr. Jobs had a perfectly logical reason to prune the Apple tree thus. He returned the company to its original vision: the personal computer as a consumer appliance, a black box enforcing a very traditional relationship between the vendor and the purchaser. Jobs supposedly claimed that he intended his personal computer to be a “bicycle for the mind.” But what he really sold us was a (fairly comfortable) train for the mind. A train which goes only where rails have been laid down, like any train, and can travel elsewhere only after rivers of sweat pour forth from armies of laborers. (Preferably in Cupertino.) The Apple of Steve Jobs needed HyperCard-like products like the Monsanto Company needs a $100 home genetic-engineering set. The Apple of today, lacking Steve Jobs — probably needs a stake through the heart.

“The change we made in January was in recognition of the fact that we needed to shift resources from capturing knowledge — which we've been doing almost exclusively for the past five years — toward packaging and distributing knowledge into easy-to-consume formats like video and Spotify Behind the Lyrics,” Lehman told The Verge.