And that, perhaps, is what we might get to via prebunking. Not so much attempts to counter or fact-check misinfo on the internet, but defanging the tropes that underpin the most recurringly manipulative claims so that the public sees, recognizes, & thinks:

Those who spread misinformation—false content shared by a person who does not realize it is false or misleading—are driven by sociopsychological factors. People are performing their identities on social platforms to feel connected to others, whether the “others” are a political party, parents who do not vaccinate their children, activists who are concerned about climate change, or those who belong to a certain religion, race or ethnic group. Crucially, disinformation can turn into misinformation when people share disinformation without realizing it is false. Read Our Latest Issue