Repurposing, however, occurs when filmmakers choose to re-contextualize an actor’s likeness with the goal of completing a project that the performer had never been a part of when he or she was living (“No Longer Themselves?”, 50-51). In most cases, digital resurrection done in the case of film completion is morally permissible, while repurposing a deceased actor is mostly an unethical endeavor.
Author explains with annotation because directors/producers will disregard moral/ethics if they really want a dead actor/actress to appear in their film