Gain the audience’s attention
- with drama, novelty, or, humour.
- follow these with specific facts to gain credibility.
- provide a little more information about products or services and lead them to call for action.
4 Matching Annotations
- Jul 2025
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ecampusontario.pressbooks.pub ecampusontario.pressbooks.pub
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tailor your persuasive message to meet them
Do thorough background research on your audience's wants and needs, before trying to persuade them.
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People make decisions
- based on emotions and reasons together.
- even though some people know the relevant facts related to the message already, still there are higher chances for them to make decisions with implus, emotions, and, desires.
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- Jun 2025
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biz.libretexts.org biz.libretexts.org
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stewardship
The job of supervising or taking care of something, such as an organization or property.
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