- Mar 2024
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thebaffler.com thebaffler.com
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Ongweso Jr., Edward. “The Miseducation of Kara Swisher: Soul-Searching with the Tech ‘Journalist.’” The Baffler, March 29, 2024. https://thebaffler.com/latest/the-miseducation-of-kara-swisher-ongweso.
ᔥ[[Pete Brown]] in Exploding Comma
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I use “we” loosely because Swisher’s intended audience is not you or me, but instead those with power: she writes about and for them. Over the course of a long and storied career closely reporting on the tech industry and its titans, she has aped their motions, sat at their dinner tables, drunk their wine, gone to their weird parties, played with their baubles, repeated their lies, and offered them counsel. Swisher may style herself as Silicon Valley’s critic laureate, but she’s much closer to the court fool.
Ouch!
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Kara Swisher certainly can't blame the issues within technology on diversity, equity, or incluse and simultaneously call herself a journalist. As a woman with a self-professed diverse view of the world, she allowed too much boosterism in her take on technology without voicing any concerns of its effects.
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The long and short of it is that Swisher is not a good journalist—or, framed more generously, that she thrived in an industry with remarkably low standards for which we are still paying the price. For decades, tech journalism and criticism has primarily consisted of glowing gadget reviews, laudatory profiles, and reprinted press releases, all of it colored by Silicon Valley’s self-aggrandizing vision of itself as a laboratory of a brighter future.
The tech press is responsible in part for a large portion of our techno-utopianism. They wore rose colored glasses and didn't ask the more probative questions they should have been asking until it was too late?
Where was our tech Cassandra?
Tags
- journalism
- technology and the military
- surveillance capitalism
- Audrey Watters
- technology journalism
- toxic technology
- Satya Nadella
- Sheryl Sandberg
- court fools
- techno-utopianism
- access journalism
- diversity equity and inclusion
- read
- Travis Kalanick (Uber)
- acceleration
- bad technology
- attention economy
- Kara Swisher
- social media machine guns
- Tony West
- Microsoft
- Sundar Pichai
Annotators
URL
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explodingcomma.com explodingcomma.com
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Read [[Pete Brown]] in Exploding Comma
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