Again, you must make use of the emotions.

The narration should depict character;

The written style is the more finished: the spoken better admits of dramatic delivery -- like the kind of oratory that reflects character and the kind that reflects emotion.

Those in power are more ambitious and more manly in character than the wealthy, because they aspire to do the great deeds that their power permits them to do. Responsibility makes them more serious: they have to keep paying attention to the duties their position involves. They are dignified rather than arrogant, for the respect in which they are held inspires them with dignity and therefore with moderation -- dignity being a mild and becoming form of arrogance. If they wrong others, they wrong them not on a small but on a great scale.

In a word, the type of character produced by wealth is that of a prosperous fool.

First let us consider Good Birth. Its effect on character is to make those who have it more ambitious;

[1356a] Of the modes of persuasion furnished by the spoken word there are three kinds. The first kind depends on the personal character of the speaker; the second on putting the audience into a certain frame of mind; the third on the proof, or apparent proof, provided by the words of the speech itself.

The characters and circumstances which lead men to commit wrong, or make them the victions of wrong.

There are three things which inspire confidence in the orator's own character -- the three, namely, that induce us to believe a thing apart from any proof of it: good sense, good moral character, and goodwill

the force of his own character in order to win the good will of the rest of the world, believing that this is a greater and nobler kind of generalship than to conquer many cities many times in battle.