Once the awarding and registration systems are in place, institutions should also integrate with a modern CRM solution to attract and manage student interest, support, and personalized communications to increase enrollment and engagement. The CRM needs to support career services and other experiential learning departments as the school looks to build outside relationships with organizations and industry partners to provide real-world learning experiences and assessment opportunities for students
CRM focus that goes beyond the academic unit to include others. Also think about Alumni Affairs, Foundation, and lifelong learning.