Serifs can help build that conviction, or at least the illusion of it. Times New Roman itself was commissioned in the 1930s by Britain's Times newspaper.
大多数人可能认为Times New Roman等衬线字体只是传统选择，但作者认为这些字体被精心选择以创造权威感和信任的'幻觉'。这一观点挑战了字体选择的中立性，揭示了传统字体如何被重新包装为现代AI公司的信任工具。
When a product manager trusts that the engineers on the team have the interest of the product at heart, they also trust the engineer’s judgment when adding technical tasks to the backlog and prioritizing them. This enables the balanced mix of feature and technical work that we’re aiming for.
Why is it so common for engineering teams to be mistrusted by other parts of the business?
Part of that is definitely on engineers: chasing the new shiny, over-engineering, etc.
That seems unlikely to account for all of it, though.
Hoffman, R., Mueller, S., Klein, G., & Litman, J. (2021). Measuring Trust in the XAI Context. PsyArXiv. https://doi.org/10.31234/osf.io/e3kv9