12 Matching Annotations
  1. Apr 2022
  2. www.hey.com www.hey.com
    1. It feels great to get an email from someone you care about. Or a newsletter you enjoy. Or an update from a service you like. That’s how email used to feel all the time.
    2. Email gets a bad rap, but it shouldn’t. Email’s a treasure.
  3. Nov 2021
    1. Axios treats email as the primary product

      It's interesting to think that we've gone through maybe a decade of startups (e.g. Slack) telling us that we need to get away from the chaos of email, and now we're being pitched the idea that email is a quiet, more intimate space.

    2. “scannable emails”

      Scannable subject lines in emails: "your subject line should tell readers something specific and valuable. Summarize 2–3 of the biggest items in your update and separate them with a comma or em dash so ideas stand out at a glance."

  4. May 2021
    1. In the earlier example, I used “no-reply@” because this is, unfortunately, a common practice used by many email marketers. As a brand utilizing email, you should never expect a personal experience like email to ever be one-sided.
  5. Nov 2020
    1. Chevy tried an all-emoji press release about a new car that came across as very forced, proving that less is more when it comes to using emojis in emails. Not to mention, it’s almost impossible to decipher the message they’re trying to communicate.
  6. May 2020
  7. Apr 2020
    1. Email is not considered a secure communications channel. You have no idea if your email is encrypted when it's sent between mail providers nor is it a suitable secure storage facility
  8. Feb 2020
    1. Always reply to emails by replying to all, even when no action is needed. This lets the other person know that you received it. A thread is done when there is a single word reply, such as OK, thanks, or done.