Software, he argues, should be approached the same way. It's a new medium, and it deserves a native design language instead of hand-me-down forms from the physical world.
大多数人认为数字界面应该模仿物理世界的设计元素以提高用户熟悉度,但作者认为软件应该有自己独特的设计语言,不应简单复制物理世界的形式。这一观点挑战了 skeuomorphism(拟物化设计)的传统理念,主张数字媒介应有原生表达方式。