establishing instructor social presence in online courses is find-ing ways to establish one’s personality—or what Dennen (2007) termed persona.

Aunque Brysk (2013) se pregunta si las redes sociales puedenser utilizadas como una herramienta performativa (o como unamáscara) para reclamar derechos –ya que estas pueden generaruna respuesta emocional, aun cuando ese momento de cuidadopuede evaporarse rápidamente sin tener un efecto duradero–,propongo que la performance de ser persona –en su carácter de más-cara que permite reclamar derechos– no es el único acto de hablaa través del cual afirmar la propia humanidad.

El pensamiento occidental concibe,en general, lo humano a partir de la cualidad de ser persona, lo que enúltima instancia es una máscara social históricamente reservadapara hombres blancos propietarios.

Becoming Your True Self - The Psychology of Carl Jung

Jordan Peterson - The Mask You Wear In Public - The False Persona

In psychology and sociology, masking is the process in which an individual camouflages their natural personality or behavior to conform to social pressures, abuse, or harassment.

Ai Ebihara is the kind of character that you expect to hate from the get-go, but her struggle surprisingly becomes one of the better links in the game. Ai is pretty and rich, and she knows it – something that makes her insufferable at the start. She is always stroking her own ego, keeping up appearances, and spends her time being generally self-centered. But it takes a form of rejection to show Ai is dealing with some heavy feelings, even suicidal thoughts. What I loved so much about Ai’s social link is that it’s unpredictable – a rollercoaster of uncertainty. Every time you think you know where you stand with the girl and make progress, you get slapped in the face with an unsettling event or revelation. The question the link poses: Is there a redeeming quality about her? Can a kind soul be all it takes to save someone? Watching it all unfold is beautiful.  

A digital identity is made up of the sum total of digital traces relating to an individual or a community

It took only a couple decades for the internet to transform from a weird underground hobby to an entirely new medium for the self. One of the earliest draws of internet society was the invitation to become someone else — to obscure the dull strains of your real life behind a veil of mysterious text or behind an avatar, the image or persona you create to represent you online. In those days, it often seemed like people had collectively assented to participate in some degree of fiction about one another. The person on your forum or in your channel who loved to say inflammatory things was just some troll; you could even assume that he wasn’t like that in real life. That these were only mechanisms specific to the character he lived as online.

Juan Tortosa

Jaime Olmo

Pablo Casado

José María Aznar

Isabel Díaz Ayuso

Persona ¿Qué es? Utilizamos la herramienta Persona para crear un modelo de usuario de nuestro objetivo. De esta manera tenemos una visión más profunda y personal a la hora de analizar las motivaciones y empatizar con nuestro usuario en la fase de ideación.

conceptual persona, a navigational tool

Willard was a dynamic platform speaker, not flamboyant but utterly sincere and able to convince her hear· crs that she cared deeply about them even when the audience was large