24 Matching Annotations
  1. Last 7 days
    1. When identical keywords exist across multiple ad groups, your ads bid against each other in Google’s mini-auctions. This means you’re not just competing with other advertisers—you’re competing with yourself, needlessly inflating costs. Over time, this internal bidding war can lead to wasted budget allocations, especially if high-volume keywords are involved. Each bid siphons away funds that could have been allocated to more strategic, unique campaigns, ultimately diminishing your ROI.

      They aren't LITERALLY competing against each other in the auction. It's not that each is setting a bid and then trying to one up each other. It's that if one KW has weaker relevance it might bid really high, resulting in a higher ad rank & winning the same click for a more expensive price, just because the structure wasn't clean enough. We also run the risk of Google favoring click heavy, but low CvR ad ad group placements.

    2. Google will only show one ad per keyword from your account. Duplicate keywords limit your visibility, preventing you from reaching your audience effectively. Imagine crafting compelling ads, only to have them buried because of internal keyword competition. By restricting your ability to appear in diverse search queries, duplicate keywords act as a self-imposed cap on your potential reach. This not only stifles visibility but also curbs the growth of your brand in competitive markets.
      1. Limits visibility for at LEAST one of the ad groups with the duplicate KW. Now Google has to choose which version of the KW is most relevant and will split the performance of that KW across different ad groups. In theory, if you want to see overall performance you can still do so. It just makes it more complicated to analyse performance because you have to compare different ad group elements (ads, search terms, negatives) to see what caused performance.
  2. Aug 2025
  3. Nov 2024
    1. primary political, ethical, and critical objective of this dissertation

      I know this is the introduction/prospectus, but can it be accessible from the keywords in the bar at the top? It's buried right now and is too damn good to be buried. I'm not sure what the keyword would be--- so many possibilities though. Maybe it's just called "keywords" since that part here is dope too.

  4. Mar 2024
    1. Los mensajes 'keyword' son mensajes con argumentos. Tienen la siguiente forma: anObject akey: anotherObject akey2: anotherObject2 Inspecciona los siguientes mensajes keyword: 4 between: 0 and: 10.

      En otros lenguajes de programación, este mensaje estaría representado de la siguiente manera:

      Por ejemplo Ruby 4.estaEntre(0,10)

      o podría ser algo como:

      compararNumeroEntre(4,0,10)

  5. Jan 2024
  6. Nov 2023
  7. Apr 2023

    Tags

    Annotators

  8. Mar 2023
  9. Sep 2022
  10. Jul 2022
  11. Aug 2021
  12. Jul 2021
  13. Nov 2018
    1. However, topoi is a more general term which refers to the different topics/discourses that we can identify around a word. Semantic preference refers to the words which co-occur with a particular item all having some meaning in common. In this corpus we can see that the words co-occurring with 'illegal' are from lots of different semantic categories (entry, residence, work etc.)

      Topoi: Keywords-more frequent occurring in our corpus of interest than in the reference corpus. Semantic preference.

  14. Feb 2017
    1. at least five keywords

      I like questions like “Why do I like chicken nuggets?”

      When a girl in the back of the room blurts out this question, half a joke, half a test (Do they really want us to write down any question that we think of?), she seems a bit surprised to have her query treated seriously.

      Thanks for that question Neisha. Let's use it as an example of how to think of keywords for each of your questions. What would be a good one for that question?

      Chicken nuggets.

      Not really. That’s too specific. What's a more general word.

      “Food,” somebody yells.

      Right, write that down Neisha. What kind of food are we talking about?

      Junk food. Fast food. Fried food.

      Right. Right. Where do you get chicken nuggets?

      Down on Nostrand Avenue where all the fast food places are.

      And who…

      Neisha catches the drift, interrupts: It’s in my neighborhood and not in White people's neighborhoods. They get healthy food, which is hard to find where I live.

      So could we add “health” to your keywords?

      Yeah.

      And what else is in your description? What about “inequality?“

      And “racism.”

      What else?

      They’re good, Mister.

      So, what about “delicious? “

      Do we have to write five keywords for every question?

      Yup.

      Ahhhh.

      But what a gift this question was! Do you see how a question can start with something personal, something real for you, even if you aren't sure how important it is? Keep putting the personal pronoun, I, in your questions, then ask your friends and your teachers to help you find the social justice behind them. That's what to look for in your keywords.

  15. Jun 2015
  16. Feb 2014
    1. Disposition : The dispo sition usua lly a ppears a t t he en d of the ma in opinion, and tells you what action the court is taking with the case. For example, an appeals court ma y affirm the lower court decision , upholding it; or it ma y reverse the decision, overturning it, and remand the case, sendi ng i t back to th e lower c ourt for further procee dings. F or now, y ou should k eep in mind that when a higher court affirms it means that the lower court had it right (in result, if not in reasoning). Words like reverse , remand , and vacate means that the higher court though the lower court had it wrong

      Keywords:

      • affirm
      • reverse
      • remand
      • vacate