Rob Williams knows how to pitch Jeff Bezos: You write a press release as if your product has already been built. Bezos reads it and gives a thumbs up or down.
大多数人认为商业计划需要详细的实施路径和阶段性目标,但这里揭示了一种截然不同的决策方式:Bezos似乎更看重愿景而非可行性。这种反直觉的决策方式挑战了传统创业和投资逻辑,暗示成功可能更多地取决于想象力的执行而非计划的严谨性。